Identify people of interest and target them

Customer-db is a DBMS that allows you to categorize customers in order to target them more easily and offer them products that really interest them.

To do so, we first enter the customers data into json .



and then synchronize it with firebase

We will use the following 3 cases to demonstrate the usefulness of our database system

Case 1: Use customer's occupation

Sportwear ltd, a company that sell sports clothes has a new shipment of hiking gear, and wants to inform its customers who are interested in this sport. With Customer-db, what could be easier?

This code allows to display the following information about people interested in hiking.

Case 2: Targeting a socio-professional layer

Sportwear ltd has learned that a sports competition opposing the various consulting and auditing firms will be held in two months, it intends to offer its products to its clients who work in these two sectors before the event. To do so, it must identify its clients who practice as auditors or consultants and know their number to assess the profitability of the operation. Thanks to Customer-db, it can do this.

Here, we can see that there are 11 consultants and 12 auditors that can be targeted

Case 3 :Targeting people of same location

Flynetwork, an internet supply company has completed its network installation for the 5G internet in England and wants its customers living there to subscribe to the new 5G offers. Therefore, it uses Customer-db to inform them about it.





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